The Taylor Swift craze surrounding the Kansas City Chiefs’ Super Bowl-winning season helped fuel a 30% increase in the fan base, said Clark Hunt, the team’s chief executive officer.
Swift became a fixture at Chiefs games last year after she began dating Travis Kelce, a tight end on the team. The pop megastar’s presence at Arrowhead Stadium, which started at a game against the Chicago Bears in September, confirmed their relationship and sparked a media frenzy.
Source link : http://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&tid=66bceb879fe746dabff3ec7c0081d0e2&url=https%3A%2F%2Fwww.bloomberg.com%2Fnews%2Farticles%2F2024-08-14%2Ftaylor-swift-drove-30-gain-in-kansas-city-chiefs-fans-ceo-says&c=2756315563525209578&mkt=en-us
Author :
Publish date : 2024-08-14 06:16:00
Copyright for syndicated content belongs to the linked Source.
