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Louisiana, New Hampshire and Vermont

Rounding up some of the latest monthly sports betting results in the US, iGB takes a look at how Louisiana, New Hampshire and Wyoming performed in August.

Handle and revenue growth in Louisiana

Starting in Louisiana, spending on sports betting in August hit $234.5m (£176.3m/€211m). This is 52.3% higher than in August last year and also 27.1% ahead of July this year.

Online handle jumped 57.1% year-on-year to $218.2m, while retail spend was 8.2% higher in August at $16.3m.

As for revenue, the market total in Louisiana was $25.4m, up 49.5% from last year and 5.9% more than July. Online revenue jumped 51.2% year-on-year to $22.7m, with retail rising by 36.4% to $2.7m.

Louisiana does not publish a breakdown of individual operators. It does, however, set out where revenue came from, with parlay betting the main source of revenue across online ($13m) and retail ($1.4m) In August. 

This meant an overall hold of 10.8%, with online at 10.4% and retail 16.5%. As for tax, some $3.7m was collected by Louisiana in August, of which $3.4m came from online betting.

Revenue continues to decline in New Hampshire despite steady handle

Looking now to New Hampshire, the state had a mixed August, with revenue falling for the third straight month despite handle holding steady.

Player spending on sports betting in August hit $49.4m. This is 27.3% more than the same month last year and 2.3% more than July this year.

Online handle for the month amounted to $45.8m, up 31.6%, but retail spend slipped 10% to $3.6m.

As for revenue, the market total in New Hampshire was $3.4m, up just 3% from last year. Online betting generated $3.1m of this total, level with last year, while retail revenue was up 14.9% to $310,440 despite less spending in this area.

Like Louisiana, figures for individual operators are not published. 

These figures suggest an overall hold of 6.9% for the month of August. Online hold reached 6.8% and retail 8.6%. In terms of state contributions, New Hampshire collected $1.7m in sports betting tax.

Month of sports betting growth in Wyoming 

Finishing the round-up in Wyoming, the state reported growth across both online sports betting handle and revenue during August.

In terms of handle, total player spend in the month topped $12.2m, up 25.2% from last year and 16.6% ahead of July. This figure includes wagers placed through DraftKings, FanDuel, BetMGM, Fanatics and Caesars.

Gross gaming revenue from the five brands was $1.6m, a year-on-year increase of 6% and 38.1% more than in July. These figures suggest a hold of 13.1% for the market as a whole.

As for tax, the state generated $116,181 from online sports betting in August.

DraftKings remains the clear leader in Wyoming posting $863,635 in revenue from $6.6m in bets, meaning a hold of 13.1%. Long-time rival FanDuel ranked second with $505,307 in gross gaming revenue off a $2.7m handle, leaving a 16% monthly hold.

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Publish date : 2024-09-23 05:10:00

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