“If people looked for a similar business three or four years ago, they really would have had a hard time finding anything,” she said, recalling how she could only find two accredited home watch services in Minnesota through the national association.
According to the National Home Watch Association, there are now eight accredited Minnesota home watch businesses. Of those, five are also Minnesota Home Watch Collaborative members.
“It’s a central place for someone to find a home watch company provider [in their area],” Nugteren said. “And another reason why we started the collaborative is if we want to advertise, it’s very expensive for a small business. We can pool together to reach an audience whereas we wouldn’t be able to afford it on our own.”
Tamara Nugteren’s home watch business covers the west metro area. (Elizabeth Flores/The Minnesota Star Tribune)
The collaborative members also try to complement each other’s businesses geographically.
Nugteren’s area includes Edina, St. Louis Park, Minnetonka and other west metro cities while Schuh takes on south and southwest suburbs. Another member, Ana Cantell, covers the north metro and parts of St. Paul. Further out, Bristlin-Johnston has the northwest metro and central Minnesota, which includes Zimmerman, Annandale and St. Cloud. Meanwhile, another member, Michelle Lenertz, covers Alexandria and the surrounding lakes areas.
The members started reaching out to each other asking for business advice, and that’s how the idea for the group came to be. It was a happy coincidence they all just happened to be women.
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Publish date : 2024-09-09 06:01:00
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