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Taylor Swift’s Crisis Management Lesson For Business Leaders

2023 MTV Video Music Awards - Show

NEWARK, NEW JERSEY – SEPTEMBER 12: Taylor Swift accepts the Best Pop award for “Anti-Hero” onstage … [+] during the 2023 MTV Video Music Awards at Prudential Center on September 12, 2023 in Newark, New Jersey. (Photo by Mike Coppola/Getty Images for MTV)

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After a fan at a Taylor Swift concert in Rio de Janeiro apparently died as a result of sweltering temperatures on Friday, the music superstar did something that represented an important crisis management lesson for corporate executives.

Swift postponed Saturday’s performance because of the heat. The lesson: When you see something, do something.

In a post to her Instagram account, Swift wrote, “I’m writing this from my dressing room in the stadium. The decision has been made to postpone tonight’s show due to the extreme temperatures in Rio. The safety and well-being of my fans, fellow performers, and crew has to and always will come first,” USA Today reporterd.

Swif did not immediately respond to a request to comment for this story.

This was not the first time that Swift said or did something because of a crisis-related situation.

Tell Your Side Of The Story

When Ticketmaster cancelled its planned public sale last November of tickets to Swift’s Eras tours, fans went crazy, according to the New York Times. “The company cited ‘extraordinarily high demands on ticketing systems and insufficient remaining ticket inventory to meet that demand,” the news organization reported.

For her part, Swift took steps to tell her side of the story about the crisis that had upset so many of her fans.

“It’s really difficult for me to trust an outside entity with these relationships and loyalties, and excruciating for me to just watch mistakes happen with no recourse,” Swift said in a statement.

“There are a multitude of reasons why people had such a hard time trying to get tickets, and I’m trying to figure out how this situation can be improved moving forward. I’m not going to make excuses for anyone because we asked them multiple times if they could handle this kind of demand, and we were assured they could.”

Source link : https://www.forbes.com/sites/edwardsegal/2024/07/16/taylor-swifts-crisis-management-lesson-for-business-leaders/

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Publish date : 2024-07-16 08:12:10

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